Results from NAHB’s report, What Home Buyers Really Want (2019 Edition), show that Millennials want an environment-friendly home, but few are willing to pay more for it for that reason alone. They are, however, willing to pay for certain green features, such as those that provide energy efficiency and cost saving benefits over time. When asked ‘how concerned are you… Read More ›
Tag Archive for ‘Green Features’
Top Green Features Millennials Want in a Home
Energy Star®-rated appliances are the green feature that Millennials want the most in a home (75 percent), according to an NAHB report, What Home Buyers Really Want (Figure 1, click on bars for total shares). The report is based on a survey that asks prospective and recent home buyers about the features they want in a home or a community…. Read More ›
How Much Are Buyers Willing to Pay for Energy Efficiency?
On average, home buyers are willing to pay an additional $8,728 upfront on a home in order to save $1,000 a year in utility bills, according to NAHB’s recently released study, What Home Buyers Really Want (2019 Edition) (Figure 1). The study is based on a survey asking recent and prospective home buyers (people who bought homes in the previous… Read More ›
Top Green Features
ENERGY STAR windows are the single-most wanted green feature among home buyers, with 89 percent reporting that it is an essential/must have (38 percent) or a desirable feature (51 percent). In our latest study on preferences, What Home Buyers Really Want, NAHB asks recent and prospective home buyers (people who bought homes in the previous three years or are planning… Read More ›