Top Posts of 2020: Suburban Shift for Home Building


With the end of 2020 approaching and a vaccine now being deployed, NAHB’s Eye on Housing is reviewing the posts that attracted the most readers over the past, dramatic year — a year that saw housing emerge as a bright spot for an economy under stress.

In December, the NAHB Economics team provided data from our Home Building Geography Index that indicated a clear shift for construction activity, to lower-density, lower-cost markets like suburbs and exurbs. This shift (not an exodus) occurred for both single-family and multifamily construction


A trend of higher demand for housing in lower-density areas reported in the second quarter National Association of Home Builders (NAHB) Home Building Geography Index (HBGI) has persisted into the fall, as single-family and multifamily construction continued to overperform in lower cost markets like suburbs and exurbs. The third quarter HBGI reveals that a suburban shift for consumer home buying preferences in the wake of the COVID-19 pandemic is accelerating as telecommuting is providing consumers more flexibility to live further out within large metros or even to relocate to more affordable, smaller metro areas.

In the third quarter of 2020, the HBGI data showed that the urban core share of single-family home building dropped by 0.3 percentage points from the previous quarter, a significant move for a single quarter. Regional shares of single-family and multifamily homebuilding have been shown to change composition slowly over time (making a one percentage point change in the four-quarter moving average of a market share over a single year is noteworthy). For both single-family and multifamily building, the ability of individuals and families to live further from urban cores is empowering consumers to acquire housing with more space at a lower cost.

Suburbs of medium-sized cities posted the greatest single-family gains in the third quarter per the HBGI, with a 15 percent growth rate over the last four quarters. The worst performing region were large metro urban cores, with just a 5.7 percent gain. Since the first quarter, the market share for single-family construction in urban core areas fell from 18 percent to 17.2 percent. The small metro core and suburb single-family market share increased from 37.7 percent to 38.2 percent.

The pace of multifamily home building in large metro core areas deteriorated over the year in a similar way as its single-family counterpart, posting a 4 percent decline for apartment construction.

Forthcoming analyses in this edition of the HBGI will detail multifamily development in the third quarter further. Additionally, we are offering a new look at building conditions in vacation home markets.

The third quarter HBGI data can be found at

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